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User experience case studies

UX case studies

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How TikTok works

800 million people use TikTok, so the experience of creating a TikTok must be good, right?

How Hulu works

Hulu is a Disney/Comcast-owned streaming service with 25 million users. But how good is their UX?

Zoom UX case study

How Zoom works

Zoom is a significant challenger in the video conferencing space, but is their UX any better than Skype or Cisco?

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